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Sitemaps & feeds

lastmod

Also known as: sitemap lastmod

lastmod is an optional field in an XML sitemap that states when the content of a URL last changed. Search engines can use it to decide which pages to recrawl.

How is lastmod used?

The sitemaps protocol expects the date of the last change of the page, in W3C Datetime format. A date alone is valid, and a timestamp with time zone is more precise. Google says it uses the value if it is consistently and verifiably accurate, for example when compared with the page’s actual last modification. It means significant changes to the main content, structured data or links. A new copyright year in the footer does not count.

Bing calls lastmod an especially important signal for crawl frequency and indexing priority. Google ignores the changefreq and priority fields.

Sitemap types compared
TypePurposeLimitsRequired elements
XML sitemapa file with information about the pages, videos and other files on a site and the relationships between themat most 50,000 URLs or 50 MB (uncompressed) per file; UTF-8, absolute URLsurlset, and per URL a url with loc
Sitemap indexgroups several sitemaps so they can be submitted togetherat most 50,000 sitemaps and 50 MB per index; up to 500 index files per site in Search Consolesitemapindex, and per sitemap a sitemap with loc
Image sitemaptells Google about images it might not otherwise find, such as images loaded with JavaScriptup to 1,000 image:image per url; otherwise as for XML sitemapsimage:image with image:loc
Video sitemapadds information about videos hosted on the pagesas for XML sitemaps; description at most 2,048 charactersvideo:video with video:thumbnail_loc, video:title, video:description and either video:content_loc or video:player_loc
News sitemaptells Google about news articles with extra detailsup to 1,000 news:news per file; only articles from the last two daysnews:news with news:publication (news:name, news:language), news:publication_date, news:title
Sitemap with hreflanglists the language and regional versions of a pageas for XML sitemapsper url a loc and one xhtml:link rel="alternate" hreflang="…" for every version, including the page itself
HTML sitemapa page of links for visitors to the site– (not part of the sitemap protocol; Google says it cannot be submitted as a sitemap. Source: Google Search Central Blog, 2005)–

Image, video, news and hreflang data are extensions of the XML format; every file is limited to 50,000 URLs or 50 MB. Of the optional elements, Google uses lastmod if it is consistently and verifiably accurate and ignores priority and changefreq. The HTML sitemap details come from a 2005 Google blog post; Google's current sitemap documentation does not mention HTML sitemaps. Sources: Google Search Central: Build and submit a sitemap (last updated 2025-12-10); Google Search Central: Manage your sitemaps with sitemap index files; Google Search Central: Image sitemaps; Google Search Central: Video sitemaps; Google Search Central: Create a news sitemap; Google Search Central: Localized versions of your pages (sitemap method); sitemaps.org: Sitemaps XML format; Google Search Central Blog (2005): How is a Google Sitemap different from an HTML sitemap?. Last checked: .

Example

XML
<url>
  <loc>https://example.com/guides/sitemaps/</loc>
  <lastmod>2026-10-06T09:15:00+02:00</lastmod>
</url>

Common mistakes

Some CMS setups write the current date for every URL each time the sitemap is generated. The value then no longer matches the last real change, which is the match Google asks for (assessment of common CMS behavior).

Sources

  1. Build and submit a sitemap – Google Search Centraldevelopers.google.com
  2. sitemaps.org protocolsitemaps.org
  3. The Importance of Setting the lastmod Tag in Your Sitemap – Bing Webmaster Blog (Feb 2023)blogs.bing.com

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